CareerHMO http://careerhmo.com Career Coaching for Job Search Wed, 23 Jul 2014 13:28:07 +0000 en-US hourly 1 Why is Personal Branding Important in Job Search? http://careerhmo.com/why-is-personal-branding-important-in-job-search/ http://careerhmo.com/why-is-personal-branding-important-in-job-search/#comments Tue, 22 Jul 2014 19:49:47 +0000 http://careerhmo.com/?p=1753 Branding 2

Why Is Personal Branding So Important in Job Search?

KristinNew-01-1-150x150

Kristen Burke

I think of personal branding as a marketing campaign. In our practice we teach our clients to think of themselves as a "business of one" and your personal branding is your marketing campaign. A successful marketing campaign captures its intended audience by effectively communicating its distinctive features to fit the needs of the consumer. What they don't do is give broad statements about the company. The mistake too many job seekers make is to create broad statements about what they do, this makes them blend in with the crowd. When branding your business of one you want to have a clear message of what you specialize in and keep your message short

 

ANNE_MARIE_COOLEY_profile photo-1Anne Marie Cooley
"When it comes to your job search, the importance of your personal branding cannot be emphasized enough.
The clearer your 'brand' that you are presenting to your network, the stronger your message.
Who are you?  What are your strengths?  What skills/experiences do you have to share?
It's equally important that your message is consistent across your network.
Just like a photograph, your brand is a 'snapshot' of you.  Make it your best shot!
 
new john
John Toomey
Creating a strong consistent Brand is critical to being successful in any job search or career advancement plan. We need to be a specialist in our careers and not a generalist. Our Brand allows us to stand out and focus our skills and accomplishments toward what we are best at and enjoy doing. Through our LinkedIn Profile, our Twitter account, our Resume or any other view of us we want potential employers to clearly see how we can uniquely solve their problem.  Learn About John's coaching here.

 
bb head shot suzanne 4:2 Bud Bilanich

Personal branding is very important for a successful job search.  Your personal brand can help you narrow down the jobs and companies in which you are interested.  If your brand doesn't seem to fit with a specific job or company, you should rethink your interest in that job and company.  Besides that, your personal brand highlights your uniqueness.  It can guide you in preparing your answers to the interview questions you anticipate receiving,  By staying on brand, you'll be demonstrating consistency in your answers.  Consistency will impress hiring managers.

My advice on how to brand yourself?  Simple.  Choose one, two or three words you want other people to associated with you.  Then consistently and constantly act in a manner that will get them to think you of you in that way.    Learn more about Bud's coaching here.

Liz-small-150x150Elizabeth Dexter-Wilson

It's the little things that make the greatest impressions. Branding is about the little things. These include the extra few seconds it takes to hold open the door for someone, to smile and say hello or to send a quick e-mail thanking someone who shared information with you. These are the things that make people remember you in an emotional way. You have done something to make them feel good. Being consistent with the little things will build the core of your brand. Then, expand your efforts to paying it forward, going the extra mile, offering to help with a project or volunteering to work on something that is not typically part of your job. As Maya Angelou said, "I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel." People are drawn to those who make them feel good. Be that person. Learn more about Elizabeth Dexter-Wilsons coaching here.

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Kitty Boitnott

Branding used to be something about which only major corporations and nonprofit organizations concerned themselves. A few years ago, a nonprofit organization for which I worked hired a marketing firm to create a "fresh" new brand that was to be more modern and designed to connect more easily with our newer, younger membership. The process took months of marketing research and thousands of dollars. Surveys were used, focus groups were engaged, and the public relations division waited with baited breath to learn the final recommendations.

The result of all that work and expense was a new, "sleeker" logo and an attempt to re-identify ourselves in more modern, "up to date" language. In the end,   the result was mixed, to say the least. Many mourned the old identity. The organization itself struggled for a few years with what felt like a crisis of identity. The organization weathered the transition, but the process was painful on multiple levels.

I believe that a part of the problem was that they created a brand without first creating a clear vision statement or mission statement. Had I been in charge (which I wasn't) I believe I would have insisted that we start with "first things first," as Stephen Covey used to like to say. Start with a vision, create a mission statement, and THEN you are ready to talk about branding and marketing.

The same is true, I believe, for those individuals who are creating a personal brand in the job search. Before getting too wrapped up in your personal brand, decide who you are, what you are about, how you can truly bring value--or how you can be an asset--to the company or organization for which you want to work. Once you have gotten clear on who you are and what you can bring to an organization, you are in a much better position to create your personal brand. Learn about Kitty's coaching here. 

 

 

 

 

 

 

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How to Address NST (Negative Self Talk) in Job Search http://careerhmo.com/how-to-address-nst-negative-self-talk-in-job-search/ http://careerhmo.com/how-to-address-nst-negative-self-talk-in-job-search/#comments Tue, 15 Jul 2014 17:59:52 +0000 http://careerhmo.com/?p=1744 negativeselftalk

THIS WEEK'S CHALLENGE -How Does a Job Seeker Avoid NST 

                                                                                                                          (Negative Self Talk)

 

Lisa

Lisa Adams

Negative Self Talk (NST) hits everyone at some point in his or her lives, careers, and job searches.  It is a part of life. How we bounce back from it and fight the NST is key.  Each of us has a natural behavior or interaction style we utilize when working and communicating with others.  At times this style drives how we perceive our situations and ourselves.

Here are a few tactics to fight NST based on your interaction style.

 If you are driven by accuracy, privacy, and love the details:

Focus on what you can control, ignore the uncontrollable.  Job search has many factors that you can't always control. Go work on one of your hobbies to occupy your mind on something other than job search.

 If you are a “doer”, leader, and are driven by results:

Enjoy focusing your energy on others. You have a need to accomplish and since you can't be "doing" your job search 100% of the time, focus on an activity that will allow you to take charge and serve others.

 If you are more social with high energy:

Make plans to be around fun and encouraging people this week.  Go socialize or attend an event.  Focus the conversation on others, not your job search.  Enjoy getting recharged by doing something fun.

 If you tend to “go with the flow” and are very accepting of others:

Look to find a way to have a little fun with a smaller group, perhaps close family or dear friends.  They will be warm and accepting of you and help you recharge.

.  Learn more about Lisa's coaching here. 

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Kristen Burke

It is very easy to let negative self talk creep in when you are looking for a job, everyone doubts themselves at some point. The problem is that it can really bog you down and hurt your job search. My advice is to deal with the negative thoughts head on. I find that my negative thoughts come at night so I keep a pad of paper and pen on my night stand. I write down my worries and fears so I can look at them the next day. My rule is that once it's down on paper I can't think about it until the morning. By writing it down I keep from obsessing about it and I allow myself time to get into a better frame of mind.  The next morning I deal with the issue, I look at my negative thoughts and talk myself through a positive outcome. The key is that the negative thoughts don't take over! Learn more about Kristen's coaching here.

 

ANNE_MARIE_COOLEY_profile photo-1Anne Marie Cooley

" Negative Self Talk has its roots in our fears and doubts.  Navigating a job search requires a great deal of introspection and self examination.  You're evaluating your career path to date and exploring new paths by acquiring new skills and developing networks.  It's a great deal to process, especially when you factor in the expectations (internal and external) to be at your best at all times!  
 
Face your fears!  Ask yourself what the worst outcome might be and whether any amount of worrying about it will change the outcome. Then ask yourself what actions you can take to change the outcome.  (Negative) talk is cheap.  Empower yourself by taking action! "
new john
 John Toomey
"Negative self talk is not uncommon in a job search. We get frustrated with our progress and start to doubt our skills and experience. This effects our attitude and comes across in our discussions and interviews with potential employers. What we need to do is turn it around. First revisit your skills and get reassured of your strengths, second refresh yourself on your successful projects and accomplishments and third call one of your super positive and supportive friends or family members that just picks you up and gets you back on track. The trick is knowing all of us have these down days and what to do to shake them off!!"


 Learn more about John's coaching here. 

 

bb head shot suzanne 4:2 Bud Bilanich

Job searches are frustrating -- waiting for call backs after an interview, not getting a job you really wanted.  It's easy to get down on yourself and get into some negative self talk.  I have a couple of recommendations to beat negative self talk during a job search.  First make sure you do the absolute best you can.  Make sure your resume and LinkedIn profile are awesome, not just good. Prepare for interviews.  Make sure you are ready to answer any question that might get thrown at you.  When you do the best you can, things often work out. Even when they don't work out, you can avoid negative self talk by saying to yourself, "I know I did the best I could.  Even if it wasn't enough, I feel good about myself because I did my best."
This brings me to my second point.  Choose to learn something from every setback, rejection or failure.  When things don't work out, take responsibility for yourself.  Review what you did, Get feedback from others.  Find one or two things you can do to improve -- even if you did your best.  When your best isn't good enough, you have to get better.  By working to get better you are doing something positive, and building momentum.  And momentum is a powerful deterrent to negative self talk.
Do your best and learn from your failures -- sounds pretty simple.  And it is -- in concept.  But you have to do the work to make these ideas work for you in your job search.

 Learn more about Bud's coaching here. 

 

Liz-small-150x150Elizabeth Dexter-Wilson  

When you find yourself making a negative statement, write down the statement on a piece of paper. Then, counter this negative statement by writing down two positive statements next to it. Read the two positive statements out loud at least 5 times. Then, cross out the negative statement.
Surround yourself with people who are positive. Stay away from the Divas, Trolls and Drama Queens in your life.

 

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Why are Job Boards a Waste of Time? http://careerhmo.com/why-are-job-boards-a-waste-of-time/ http://careerhmo.com/why-are-job-boards-a-waste-of-time/#comments Tue, 08 Jul 2014 17:19:38 +0000 http://careerhmo.com/?p=1736  

 

 

job board

 

 

THIS WEEK'S CHALLENGE -Why are Job Boards a Waste of Time for Job Seekers?

 

Lisa

Lisa Adams

Job boards have become the go to place for all things job search. They have become the default of what many think is a successful job search.  But it is a false sense of security. Job boards are a time waster and are the least effective way to land. The boards were originally launched with a clear objective; to make the hiring process easier. It has done that but recently candidates have lost the core skills necessary for effectively landing. You need a plan.  Get away from the job boards and create a job search plan. You will find a job faster and a better match to who you are as a professional.  Learn more about Lisa's coaching here. 

 

Lynnsquare

Lynn Brookes

In the UK, the traditional way to find a job is still via a job board. However the world of work has changed drastically in the past decade. Nowadays, advertised vacancies are likely to attract a large number of responses and Automated Tracking Systems (ATS) screen out ‘unsuitable’ applicants based on a limited set of criteria. Sadly that can result in the CVs of many extremely well qualified applicants being rejected because their CV does not contain the right keywords to get past the ATS. In short, talented applicants are rejected by a machine!

To bring the human element back into the recruiting process, job seekers need to find other ways to find jobs, such as through their networks. In today’s socially networked world, applicants need to tap into their informal networks to find somebody who knows somebody who works at the organisation where they’d like to work. Jobseekers also need to become proficient at marketing themselves. However, before launching on to the market too soon, you need to get your message clear and that requires setting aside time to work through who you are, what you offer (skills) and who is likely to buy your services at the salary you desire. Product, Price, Place, Promotion. The 4-Ps of marketing.    Learn more about Lynn's coaching here. 

 

 

Liz-small-150x150

Elizabeth Dexter-Wilson

Why do I think building professional relationships (a.k.a. networking) trumps the use of job boards? Let’s talk about the difference between hunting and farming.

Hunters use a basic strategy. They choose their weapon, they wait, they hide, they hope for prey to show up and, if/when it does, they move in for the attack. Hunting is mostly luck and passiveness with little control over when or if prey will show up. Sometimes hunters get lucky and succeed, other times they end up with nothing. If you are utilizing job boards for your job search, you are a hunter.

Farmers are very strategic. They plan and design their location. They plant, water and nurture their crops and livestock. They stay active and constantly pay attention to how this nurturing is working. If they need to make adjustments, they do so. They are constantly paying it forward in order to gain positive results. Farmers build relationships with their plants and livestock and these relationships pay them back tenfold. If you are spending your time building professional relationships, you are a farmer.

My final question is; Which one are you going to be?    Learn more about Elizabeth's coaching here

 

 

ANNE_MARIE_COOLEY_profile photo-1Anne Marie Cooley

Job boards are résumé screening systems designed to seek out the 'perfect' candidate who matches a stated job description.  This sounds reasonable until you consider the numbers game that job boards rely upon.  The top sites have thousands of job postings and resumes and the #1 site powers the career sites for more than 10,000 websites!  You toss your résumé into the 'black hole' that is the online job board and move on.

Contrast this passive 'one-way' approach to spending your time on a job networking site.  [The first and foremost of these sites, LinkedIN, is a gateway to developing your professional network.]  A network that will enable you to pursue your career goals by making connections, joining groups and exchanging expertise.  A 'two-way' approach that increases your visibility and enables you to proactively seek out and followup on targeted opportunities.       Learn more about Anne Marie's coaching here.

 

 

new john

 John Toomey

"Using a Job Board to find that next job is like picking the winning Powerball number for the next drawing, it is probably not going to happen!!! Our main focus in finding that next great job is building our network and finding the positions that never make it to the Job Boards"

Learn more about John's coaching here. 

 

 

 

 

 

 

bb head shot suzanne 4:2

Bud Bilanich

I often tell my coaching clients that spending a day responding to ads on job boards is a day that would have been better spent at the beach, or the mountains, or whatever their favorite recreational activity.  First of all, many jobs posted on job boards are there solely for the sake for compliance.  By advertising on a job board, employers can say that they made a bona fide effort to attract a wide range of diverse candidates.  From personal experience with my corporate consulting clients, I know that many jobs they post on job boards are jobs for which they have already identified an internal candidate.  Second, job boards will hamper a targeted job search.  It becomes too easy to think, "I can do that job" and send off a resume instead of staying true to yourself and focusing on the type of job you want and the companies for whom you want to work.  Do yourself a favor, stay away from job boards.  Follow the JSAP model and you'll be well ahead of the game.

        Learn more about Bud's coaching here. 

 

 

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How Job Seekers Can Address Gaps in Their Resume http://careerhmo.com/how-job-seekers-can-address-gaps-in-their-resume/ http://careerhmo.com/how-job-seekers-can-address-gaps-in-their-resume/#comments Mon, 30 Jun 2014 16:38:25 +0000 http://careerhmo.com/?p=1722  

 

 

 

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THIS WEEK'S CHALLENGE - Lots of job seekers have gaps in their resume - how does a job seeker go about handling this in an interview setting? Our Coach's weigh in .

 

KristinNew-01 (1)

Kristen Burke

Know the question about your resume gap will come up and be ready to answer it. Write out what you did during the time when there was gap in your resume. Chances are you weren't sitting on you butt waiting for a job to come to you, right? Highlight any courses you took or volunteer work you did, often the things we do during our free time reflects what we excel at or are most interested in.  If you are like many of our clients, you might have taken the time to identify the right career path for you so you could utilize your unique skills to be a real asset to your next employer.  Learn more about Kristen's coaching here.

 

Lisa

Lisa Adams

Do not view your experience in various industries or roles as a "hit" on your career.  The lessons learned in each role, and industry created the professional you are today and the value that you bring to a new employer.  You bring additional skills to the team with a broader perspective that adds to the work conversations.  Skills learned in a different industry many times can be applied to your current world which ultimately make you a strong asset. Varied experience is an asset!  Learn more about Lisa's coaching here. 

 

Lynnsquare

Lynn Brookes

The world of work has changed dramatically over the past decade, with many people being made redundant following the financial crisis and a greater need by organisations to operate a more flexible workforce.

Today employees can expect to go through periods of permanent, temporary contract or periods of no employment and older people will remain in the workplace longer as the ‘cliff edge’ of retirement disappears (see Older People Mean Business)

The UK government announced today the removal of the employer exclusivity clauses in zero-hours contracts. This may see the increase in the number of people operating as freelancers or ‘business of one’.

The concept of a vertical career ladder has all but disappeared along with many layer of middle management roles. The concept of a career lattice is the new reality for many workers.  Learn more about Lynn's coaching here. 

 

Liz-small-150x150

Elizabeth Dexter-Wilson

The 21st Century Global Workplace demands professionals bring skills that include Ways of Working-communicating and collaborating, Ways of  Thinking-adaptability, problem solving and critical analysis and Ways of Living in the World-citizenship, service and diverse relationships.
Individuals with "gaps" in their professional employment are prime candidates for obtaining the majority of these sought after skills during this gap. Working in temporary, service or contract positions force them to adapt to new ways of working, thinking and living in the world. It is time for recruiters and hiring managers to embrace these individuals and the value they can and will bring to a company or organization. Learn more about Elizabeth's coaching here.

 

ANNE_MARIE_COOLEY_profile photo-1Anne Marie Cooley
In order to address the 'gap' conversation, one first needs to examine how they define a 'gap' in their career path.  Do you view the gap as a break or hole in your professional life? or, as an intermission, a pause that provided breathing room and reflection?

The former view has its roots in a chronological career path mindset.  The latter view speaks to the uniqueness of your professional journey.  It highlights your career path and how you've navigated that path.

When you accept that you are a 'business of one', you become accountable for the past events, then take responsibility for nurturing the present and future well-being of the 'business' that is you.  Learn more about Anne Marie's coaching here.

 

If you like this post and want to learn more about career coaching  - go to CareerHMO.com

 

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Quick Tip: Cover Letter Effectiveness Test http://careerhmo.com/quick-tip-cover-letter-effectiveness-test/ http://careerhmo.com/quick-tip-cover-letter-effectiveness-test/#comments Wed, 23 Apr 2014 17:18:47 +0000 http://careerhmo.com/?p=1511

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ATTN Job Seekers: Stop Selling Damaged Goods http://careerhmo.com/attn-job-seekers-stop-selling-damaged-goods/ http://careerhmo.com/attn-job-seekers-stop-selling-damaged-goods/#comments Wed, 23 Apr 2014 17:10:54 +0000 http://careerhmo.com/?p=1506

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Recruiters vs. Headhunters vs. Hiring Managers http://careerhmo.com/recruiters-vs-headhunters-vs-hiring-managers/ http://careerhmo.com/recruiters-vs-headhunters-vs-hiring-managers/#comments Wed, 23 Apr 2014 17:09:47 +0000 http://careerhmo.com/?p=1505

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Why Networking Is Most Hated Job Search Tactic http://careerhmo.com/why-networking-is-most-hated-job-search-tactic/ http://careerhmo.com/why-networking-is-most-hated-job-search-tactic/#comments Wed, 23 Apr 2014 17:08:39 +0000 http://careerhmo.com/?p=1504

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Cover Letter Effectiveness Test http://careerhmo.com/cover-letter-effectiveness-test/ http://careerhmo.com/cover-letter-effectiveness-test/#comments Wed, 23 Apr 2014 17:00:44 +0000 http://careerhmo.com/?p=1502

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Office Hours http://careerhmo.com/office-hours/ http://careerhmo.com/office-hours/#comments Tue, 18 Mar 2014 15:36:05 +0000 http://careerhmo.com/?p=1051 http://careerhmo.com/office-hours/feed/ 0